Sitel partners with Project Red Ribbon in fight against HIV


Business process outsourcing (BPO) firm Sitel Philippines has partnered with Project Red Ribbon Care Management Foundation Inc, an HIV advocacy organization, to implement the Comprehensive Corporate HIV Program (CHIP).

Through the program, Project Red Ribbon teams up with corporate partners to help spread HIV advocacy and improve the quality of life of people living with HIV through awareness, resources, treatment, care, and support.

Simultaneously, the program aims to help decrease HIV incidence through proper education and be the driving force of wellness within the Philippine HIV and AIDS community.

Sitel’s Maxicare nurses along with Sitel Human Resources Shared Services Manager Nemabelle R. Abainza attended a comprehensive Clinic Management Training conducted by Icko Rodulfo Johnson, President and CEO of Project Red Ribbon.

Workshop attendees received basic HIV education and awareness training and learned how to administer and process HIV tests for onsite clinics. The workshop produced 17 HIV testing certified nurses for deployment within Sitel sites.

“HIV is a growing problem in the country and Sitel would like to be a part of the solution by spreading awareness about the disease and breaking the stigma and discrimination,” said Haidee Enriquez, Sitel GM – PH Countryside.

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“Through this important partnership with Project Red Ribbon, we can share vital information with our 22,000 strong workforce as well as provide free testing, care, and support.”

Sitel Metro Manila sites implemented on-site HIV testing clinics on May 15, 2019. On-site HIV testing clinics for Sitel countryside sites were launched June 1, 2019. –