The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK’s ad market recorded a 6.1% increase in investment to a total of...
Inaugural WARC dComm IndexTM report on Amazon is released - a proprietary data-led report to help marketers overcome the challenges and find opportunities...
A new regional marketing effectiveness benchmark for North America like no other
The Awards will be judged using the WARC/LIONS Creative Effectiveness and...
Ranked #1: Campaign: #wombstories | Agency: Publicis Milan | Network: Ogilvy | Holding Company: Omnicom Group | Brand: Burger King | Advertiser: AB InBev...
Insights from YouTube Works 2020-2021 reveal how brands can leverage the power of online video in the marketing mix
Online video is where culture is...
The survey-led white paper explores new and effective opportunities for brands and retailers to sell directly to consumers through social commerce
80% of...
